Does Mc Donald's properly manage its domain names ? Time management : proposal of the iceberg method for domain name categorization
Idioma
en
Communication dans un congrès avec actes
Este ítem está publicado en
Confere, CONFERE, 2018-07-05, BUDAPEST. 2018p. 5
Resumen en inglés
Domain Names are intangible assets used by every Internet users since 1986. Their value,correlated to their importance for the communication field and the information system. But while we are in a period where we connect ...Leer más >
Domain Names are intangible assets used by every Internet users since 1986. Their value,correlated to their importance for the communication field and the information system. But while we are in a period where we connect factories to the Internet, the domain name remains the link between the company and the Internet. It is thus a need for decision makers to have a tool ready to use.< Leer menos
Palabras clave en inglés
Domain Name
Time Management
Attention Management
Valuation
Orígen
Importado de HalCentros de investigación