Getting By or Getting Ahead on Social Networking Sites? The Role of Social Capital in Happiness and Well-Being
Idioma
EN
Article de revue
Este ítem está publicado en
International Journal of Electronic Commerce. 2018-03-27, vol. 22, n° 2, p. 232-257
Resumen en inglés
By March 2017, Facebook had more than 1.94 billion active users monthly. Even as firms increasingly invest in social media, however, businesses appear only moderately satisfied with the bottom line of such social commerce ...Leer más >
Palabras clave en inglés
Bonding
Bridging
Happiness
Social capital
Social capital theory
Social commerce
Social networking sites
Well-being