Browsing IRGO (Institut de Recherche en Gestion des Organisations) - EA 4190 by Author "LUU, Cam Truc"
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Wine tourism destination: Effects of brand experience on visitor behavior and mediating roles of brand image, brand loyalty, and visitor satisfaction
LUU, Cam Truc; GALAN, Jean-Philippe
(Marketing for Growth, 50th Annual Conference for the European Marketing Academy (EMAC), es, Madrid, 2021-05)Communication dans un congrès avec actes