Navigation IRGO (Institut de Recherche en Gestion des Organisations) - EA 4190 par Auteur "MEYER-WAARDEN, Lars"
-
Loyalty programs, loyalty engagement and customer engagement with the company brand: Consumer-centric behavioral psychology insights from three industries
MEYER-WAARDEN, Lars; BRUWER, Johan; GALAN, Jean-Philippe(Journal of Retailing and Consumer Services. vol. 71, pp. 103212, 2023-03)Article de revue -
The social side of sustainability: Well-being as a driver and an outcome of social relationships and interactions on social networking sites
MUNZEL, Andreas; MEYER-WAARDEN, Lars; GALAN, Jean-Philippe(Technological Forecasting and Social Change. vol. 130, pp. 14-27, 2018-05)Article de revue -
Too Many Friends? Effects of Online Interactions via Social Networking Sites
MUNZEL, Andreas; GALAN, Jean-Philippe; MEYER-WAARDEN, Lars
(Collaboration in Research, 44th Annual Conference for the European Marketing Academy (EMAC), be, Leuven, 2015)Communication dans un congrès avec actes -
The effects of online social network size and intimacy on happiness through social capital
MUNZEL, Andreas; GALAN, Jean-Philippe; MEYER-WAARDEN, Lars
(22th International Colloquium on Relationship Marketing, gb, Newcastle Upon Tyne, 2014-09)Autre communication scientifique (congrès sans actes - poster - séminaire...) -
Are you happy, my friend ?
MUNZEL, Andreas; GALAN, Jean-Philippe; MEYER-WAARDEN, Lars
(Springer Fachmedien Wiesbaden, 2015)Chapitre d'ouvrage -
Getting By or Getting Ahead on Social Networking Sites? The Role of Social Capital in Happiness and Well-Being
MUNZEL, Andreas; GALAN, Jean-Philippe; MEYER-WAARDEN, Lars
(International Journal of Electronic Commerce. vol. 22, n° 2, pp. 232-257, 2018-03-27)Article de revue